Each client is unique and no one is alike. If only there is an instrument to be used to discern or at least a formula to determine in advance what a client expects, gaining client through outsourcing will be made easy. But the sad fact is there’s no such thing. The only way an outsourcer determines what a client expects is by means of constant correspondence.
However, through the kind of business they are engaged in and how big the company is, you can possibly determine in general what a client expects. If you are aware of this fact, you can surely much distinguish what a client wants and suit yourself accordingly.
Based on a study conducted at the University of Munich, Germany, there are four types of potential clients, they are categorized as follows: business-efficiency clients, cost-conscious small shoppers, strategists and innovation seekers, and IT superiority and reliability clients. You will be able to determine what they expect from the outsourcers as you read more on.
Business-efficiency Clients
These types of clients are typically large companies who employ more than 5000 people, with profit income reaching well into the billions. They derive from various types of industries, including insurance, banking, and the finance industry. Business-efficiency clients are service-oriented. They look forward to flexibility as well as quality enhancement.
Cost-conscious Small Shoppers
Cost-conscious small shoppers are likely focusing on cost cutbacks, and they could be mid-sized to a bit larger companies with employees ranging to 2000-5000 people.
Strategists and Innovation Seekers
These types of clients are usually from the automobile industry, engineering, and public sector. They are the small to mid-sized companies with less than 2000 employees. These companies main concerns are IT and service innovations, joint product and service development, knowledge transfer from the provider and access to qualified personnel.
I.T. Superiority and Reliability
The major concern of this type of client is more on IT aspect. This is to include enhanced and up-to-the-minute information technology and cutting-edge technology, along with business hub such as quality improvements, peril avoidance, and quality personnel. Companies involved to this type normally belong to the manufacturing industry and employs a staff of 500 or less.
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